"Hey remember how girls are supposed to think that video games are gross and totally don't belong in your hobby, or whatever? Yeah, no. We make up 48% of all "gamers," according to the Entertainment Software Association-which makes us a larger demographic than teenage boys. So, guess you'd better get used to us."
In other words: games are not - and have not been for quite some time - a male hobby. However hard the big game designers continue to hang onto their false notions, they will remain false.
Follow the link to The Mary Sue for more details.